Category Archives: Naming Rights and Sponsorship

Public Names for Public Spaces Rally / Corporate Playgrounds

On September 6, TPSI organized a rally against City of Toronto proposals to sell corporate naming rights for public spaces such as parks and subway stations throughout the city.  More specifically, the rally protested the Executive Committee’s plans to renew … Continue reading

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September 6th Public Names for Public Spaces Rally

The City wants to sell out the names of Toronto’s parks, subway stations, and public spaces to big business. Join us at our rally this September to put a stop to it! Our public spaces reflect the vibrant history and … Continue reading

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City Naming Rights: Update and Rally Success

TPSI June Rally to Keep Public Names for Public Spaces On June 23rd we held a rally to keep public names for public spaces following the Executive Committee’s decision on June 20th 2011 to refer the new naming rights and … Continue reading

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TTC Advertising Contract – TTC Sells Civic Identity and Inundates Customers for Approx. 1% Additional Funding

Image Design By Daniel Quinn On July 6th 2011 the TTC approved a new advertising contract with Pattison Outdoor Advertising. The new contract allows for new advertising initiatives that could result in the sale of subway station names, subway line … Continue reading

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TPSI To Protest Sale of Naming Rights

Like you, I know that our public spaces reflect the vibrant history and civic identity of the City and they should not be for sale. To send strong message to Mayor Rob Ford and Council that they should keep their … Continue reading

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Executive Committee to Consider New Naming and Recognition Policies

The Toronto Public Space Initiative will depute in front of Executive Committee this coming Monday regarding the proposed policy changes that would expand and expedite the ongoing sale of our public space names to the highest bidder. The new policies … Continue reading

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